A brand that connects FinTech with the greater good
We crafted a brand that seamlessly bridges FinTech with a sense of purpose. By reimagining their strategy, key messaging, and visual identity, we ensured Overflow remained anchored in its Silicon Valley tech roots while expanding its reach to visionary nonprofits, pastors, and their CFO counterparts. The design system features modular patterns and 3D objects, reinforcing the brand’s commitment to innovation and simplicity while keeping its human-centered mission at the forefront.
A marketing website built for growth
The new Overflow website was designed to capture value for both decision-makers and operators by delivering clear insights tailored to their unique needs. It demystifies complex revenue streams, providing clarity and actionable direction. The design reflects Overflow’s identity with a dynamic balance of soft, approachable elements and bold, vibrant visuals. It tells a technical and intricate story with grace, making the content accessible and engaging while emphasizing the brand’s core message of seamless generosity.